Redefining Custom Menswear with Style and Precision

In the evolving world of fashion, Proper Cloth has emerged as a top-tier brand offering high-quality, made-to-measure menswear. Known for its seamless integration of technology and tailoring, Proper Cloth provides a unique blend of convenience, customization, and class. Whether you’re a working professional or someone who values fit and fabric, Proper Cloth ensures you look and feel your best.

From custom dress shirts to tailored suits and casual wear, Proper Cloth is redefining how modern men shop for clothing.

What is Proper Cloth?

Proper Cloth is a premium online menswear brand specializing in custom-made dress shirts, suits, trousers, and accessories. Founded in 2008, the company was built on the idea of combining cutting-edge technology with traditional craftsmanship to deliver high-quality clothing that fits perfectly.

Unlike off-the-rack clothing, Proper Cloth allows customers to personalize every detail of their garment—from collar style and cuff type to fabric choice and sizing. The result? Clothing that not only looks sharp but also feels tailor-made—because it is.

Why Choose Proper Cloth?

Proper Cloth stands out in the custom clothing market for several reasons. Here are a few key benefits that make this brand a favorite among style-conscious men:

1. Perfect Fit Guarantee

One of Proper Cloth’s strongest selling points is its perfect fit guarantee. Their proprietary Smart Size algorithm uses answers to a few simple questions (height, weight, age, shoe size, etc.) to create a custom size profile—no measuring tape required. If the fit isn’t perfect on the first try, the company offers free alterations or remakes.

2. Wide Fabric Selection

With hundreds of fabrics ranging from Egyptian cotton to performance stretch blends, Proper Cloth caters to every style and budget. Whether you prefer crisp business shirts or breathable weekend wear, there’s something for everyone.

3. Style Customization

You can customize nearly every feature of your shirt or suit:

• Collar style (spread, button-down, cutaway, etc.)

• Cuff style (rounded, French, squared)

• Placket design

• Monograms

• Pocket options
  This level of detail lets you craft a garment that aligns with your personal taste and lifestyle.

4. Quality Craftsmanship

Proper Cloth products are made using precise tailoring techniques, high-end machines, and quality-controlled workshops in places like the United States, Italy, and Southeast Asia.

5. Sustainability and Transparency

The brand embraces responsible sourcing and low-waste manufacturing processes. They make garments on demand to reduce overproduction, contributing to a more sustainable fashion industry.

The Proper Cloth Shopping Experience

Buying from Proper Cloth is a simple and satisfying process. Here’s what to expect:

Step 1: Create Your Custom Size

Start with the Smart Size tool or enter your own measurements manually. You can even send a shirt to Proper Cloth, and they’ll duplicate its fit.

Step 2: Choose Your Fabric and Design

Browse through hundreds of fabrics with helpful filters (casual, business, wrinkle-resistant, etc.) and select your style options.

Step 3: Place Your Order

Once you finalize your shirt or suit, place your order. Delivery typically takes 1–2 weeks.

Step 4: Try It On

When your item arrives, test the fit. If it needs adjustments, Proper Cloth offers an easy return and remake process—often free of charge.

Popular Products by Proper Cloth

Here are some of the most sought-after items from Proper Cloth:

1. Custom Dress Shirts

Their flagship product. These shirts are designed with a perfect balance of structure and comfort. Popular for business professionals, weddings, and formal events.

2. Casual Shirts

Soft-washed oxford shirts, chambray button-downs, and linen blends are ideal for weekends and informal settings.

3. Custom Suits and Jackets

Made from fine wool and Italian fabrics, these garments offer refined elegance for events and office wear.

4. Chinos and Trousers

A perfect blend of fit and flexibility, Proper Cloth’s pants come in various styles and fabrics.

5. Outerwear and Accessories

They also offer tailored overcoats, knitwear, and accessories like ties, pocket squares, and belts to complete your look.

Proper Cloth vs. Traditional Tailoring

While traditional tailors offer in-person fittings and fabric samples,  delivers similar results through a streamlined, digital process. Here’s how they compare:

For modern consumers seeking efficiency and quality, Proper Cloth offers an unbeatable mix of convenience, customization, and reliability.

Customer Reviews and Reputation

 enjoys strong customer reviews across platforms. Many users praise:

• Excellent fit and finish

• Responsive customer service

• Ease of returns or remakes

• High-quality fabrics

The brand has also been featured in publications like The Wall Street Journal, GQ, Esquire, and Men’s Health, cementing its reputation as a leader in custom menswear.

Tips for First-Time Buyers

If you’re new to , here are a few tips to make the most of your experience:

1. Start Simple: Begin with a classic white or light-blue dress shirt.

2. Double-Check Measurements: If you’re entering manual sizes, take the time to measure accurately.

3. Try Smart Size: It’s surprisingly accurate for a first shirt.

4. Use Customer Service: They’re helpful, knowledgeable, and fast to respond.

5. Check the Return Policy: Rest easy knowing you can exchange if needed.

Final Thoughts: Is Proper Cloth Worth It?

In a world of fast fashion and ill-fitting clothes,  offers a refreshing alternative: custom-made, high-quality menswear that fits you—and your lifestyle—perfectly. With endless design options, a solid satisfaction guarantee, and a commitment to craftsmanship, it’s no wonder  has earned the trust of thousands of stylish men around the globe.

Whether you’re upgrading your wardrobe or buying your first custom shirt,  provides the ideal balance of form, function, and fashion.